Isaiah Steinfeld is a seasoned digital product executive and repeat founder with a global track record spanning Nike, AWS, Lyft, VF Corp (Vans, The North Face), Intuit, and multiple startups. Known for pairing bold product vision with deep user empathy, he excels at aligning engineers, designers, operators, and executives around transformative outcomes.

He is the founder of Neue Alchemy, a design + build firm helping companies design, launch, scale, and invest in next-generation ventures. His experience includes leading multi-billion-dollar transformation initiatives at AWS, pioneering digital consumer experiences at Nike, helping scale Lyft from early stage to billion-dollar valuation, and driving customer-first innovation at Intuit. At Neue Alchemy, he partners with executive teams, innovation groups, corporate venture arms, and startups to bridge ambitious ideas with disciplined execution.

In parallel, Isaiah founded AU79 Records, an independent imprint inspired by the early, community-rooted ethos of labels like Asian Man and Saddle Creek. Under AU79, the imprint has released its debut project, Vanta Noir, alongside Isaiah’s own solo work as Portra Lubitel — a cinematic return to music blending nostalgia, tension, and late-night clarity. The debut single, “Welcome to the Party, Pal,” marks the opening chapter in that body of work.

Isaiah is also the founder of ALCHMY Coffee, a brand crafted for makers, builders, and adventurers — fuel for those shaping culture and technology. Rooted in surf, skate, punk, and hip-hop influence, ALCHMY carries the same independent spirit that runs through his broader ventures.

Beyond his companies, Isaiah serves on the National Board of Directors for AIGA and is a frequent speaker and writer on innovation, design, and emerging technology, with appearances at SXSW, Conflux, and contributions to Fast Company and others. He mentors, advises, and invests in early-stage companies while collaborating with organizations including TechStars, UC Berkeley, and MIT Technology Review.

Whether building companies, launching brands, or releasing music, Isaiah operates at the intersection of technology, culture, and disciplined creation.

Above all, he is a devoted husband and proud girl dad — building the future he wants his daughters to inherit.